Rosetta Stone Enterprise and Education Mobile Site
Rosetta Stone Enterprise was surprisingly late in the mobile game; although understandably as most of their business are conducted personally between their and the prospective companies' representatives. Nonetheless, the time came when they realized that customers are wanting to conduct their research, and most of that initial phase take place using a mobile device.
GOALS
Research and consultation are the main goals. Rosetta Stone enterprise wanted to be able to have their prospective customers be able to conduct their research on whatever device they want to use. Free consultation requests needed to be easier and far more accessible for prospective clients; and now they can through their mobile devices.
CONCEPT/SKETCHES
Before even getting into designing on the computer, it was important to take the time to map the user's experience on pen and paper. Taking the time and spending a bit of effort at the very high level made sure that we were designing towards the defined goals and crafting the most optimal mobile experience.