Rosetta Stone Mobile Demo
Rosetta Stone's web traffic has been increasingly shifting towards mobile devices; unfortunately, their demo experience uses Flash technology extensively-- something not available for most mobile users. It was time to build an HTML 5 demo from the ground up; not only to reach mobile users, but also to optimize how to communicate Rosetta Stone's proven methodology more effectively.
Rosetta Stone Tablet Site
Back before Rosetta Stone had a responsive website, users' tablet device experience was less than optimal. Instead of leaving customers to wait for a full site redesign, a new tablet site was designed and developed as an intermediate step. This was done to both update to the brand aesthetics and test our hypotheses for an optimized tablet purchase experience.
My Account Interface Redesign
Rosetta Stone's learner account pages were outdated and full of usability pain points. It was brought to light when an increasing amount of call center inquiries were directly about current language learners wanting to modify, update or purchase more features for their accounts.
Rosetta Stone Enterprise Mobile Site
Rosetta Stone Enterprise was surprisingly late in the mobile game; not surprising as most of their business are conducted personally between their and the prospective companies' representatives. Nonetheless, the time came when they realized that customers are wanting to conduct their research, and that most of that initial phase take place using a mobile device.
Rosetta Stone Enterprise and Education Pages
Rosetta Stone's Enterprise division had a very urgent need to update their customer facing pages asap. An entire site redesign will take too long, so while that is under way they needed new landing pages to serve to their prospective customers.
Rosetta Stone Competitor Comparison Page
A detailed comparison page between Rosetta Stone and its competitors in the industry of language learning.
Rosetta Stone Amazon Brand Store
Design for the Rosetta Stone Brand store within the Amazon platform. A balance act of staying true to the brand within another platform.
Pocket Talk Landing Page
Partnership page between Rosetta Stone and Pocket Talk mobile device.